Hello, I’m Elliott Cooper, founder of Spotlox — Canada’s newest marketplace for booking high-quality hockey training (and soon all types of skills development).
As a hockey parent and coach, I got tired of the endless headaches: scattered coach contacts, missed messages, scheduling chaos, and wasting time and money trying to find the right fit. That’s why I built Spotlox — think Airbnb for training. A simple, trusted platform where parents and players can easily discover, compare, and book sessions with qualified trainers, while coaches get more consistent bookings with far less admin work.
Joining me on this journey is my son Jaxon Cooper. Jaxon currently plays for the U18 Toronto Nationals and represents Team Jamaica in international play. His on-ice experience gives us real insight into what both players and coaches actually need from a training platform.
Why we’re building Spotlox:
Make booking quality training as easy as booking an Uber ride
Help trainers earn more by removing the headache of finding clients
Create a trusted community that grows with you from hockey into all sports and skills
Thanks for visiting — we’re just getting started and would love to have you along for the ride.
Elliott & Jaxon Cooper
“Just make it exist, you can always make it great later.”